<img alt="" src="https://secure.hiss3lark.com/182136.png" style="display:none;">

Simple Strat Blog

Simple Strat Blog listing page

Thought Leadership: The Ultimate Guide (with Examples)

It’s getting harder to stand out and build engagement online, especially as AI helps create an ocean of web content that all sounds vaguely the same. However, there's still a reliable strategy to gain influence, build awareness, and generate engagement with your content — a strategy that AI still struggles to beat, because it requires originality — and that’s thought leadership. 

Posted on October 18, 2023

Marketing Collateral: The Ultimate Guide (With Examples)

When we’re talking about marketing, things can get kind of buzz-wordy. Marketing collateral. Landing pages. Audience personas. Ever feel like you need a guide to walk you through these things?

Posted on October 18, 2023

17 Signs Your HubSpot is Broken – And How to Fix It

HubSpot is an amazing platform to power your business, helping your teams work faster, smarter, and drive growth more easily. However, while it’s pretty easy to do things in HubSpot, the best way to do things isn't always obvious. And doing it wrong can result in a lot of wasted time and resources, especially as you grow or as processes change.

Posted on October 16, 2023

Tagged HubSpot

Being a Guest on a Podcast: 7 Ways to Promote Your Interview

Being a guest on a podcast is an excellent opportunity to place your brand in front of new audiences. It builds your network and allows you to lend a voice to your thought leadership and expertise. It can even serve as a way to build an audience for your own podcast.

Posted on September 25, 2023

How AI Will Help (and Harm) Sales Teams

If you’re not using AI to increase your sales team’s productivity, you’re going to fall behind. That said, HOW you use AI in sales matters just as much as whether or not you’re using it.

Posted on August 31, 2023

Convert More Leads with A/B Testing in HubSpot Sequences

HubSpot Sequences have always been a go-to tool for Sales Pro and Enterprise-level users. But let's face it, figuring out the perfect subject line, message body, or personalization tokens has always been a challenge, or even a guessing game—until now.

Posted on August 30, 2023

What is ChatSpot AI and How Can It Help Drive Sales?

Does prospecting feel like a never-ending scavenger hunt across various sales tools? It can be a frustrating and inefficient way to work. The constant switching between platforms and consolidating data not only disrupts your focus but also eats up valuable time that could be better spent on engaging with potential clients.

Posted on August 28, 2023

Thought Leadership Tactics: The Complete List

For all its strengths, generative AI like ChatGPT can't offer much originality. So as the the web floods with derivative content, it's going to take a lot more for your brand to stand out. If you want your content to stay afloat and get noticed, you need to offer something fresh. That's where thought leadership comes in.

Thought leadership is about providing unique insight as an expert in your...

Posted on August 16, 2023

A Detailed Guide to HubSpot Lifecycle Stages and How to Use Them

If you’re reading this article, you’re probably no stranger to the sales funnel.

The sales funnel is a pretty easy concept — lots of people come in as leads at the top, they go through a series of steps, and a few people drop out the bottom as customers. Easy, right?

Where it gets a little murky is how you classify people as they move through the funnel. This is where we start to hear terms like...

Posted on August 09, 2023

HubSpot Tutorial for Beginners: Everything You Need to Know

HubSpot is a powerful vehicle for driving business growth: it can make your team faster and more profitable, and can smoothly replace that carelessly cobbled collection of platforms you used to call a tech stack.

But with so many tools packed in, HubSpot can be overwhelming. Whether you're new to HubSpot or you just need a refresher, we created a guided tour through the platform, so you know what...

Posted on August 02, 2023

Tagged HubSpot

Get our latest posts and more in our weekly newsletter:

TOP ARTICLES:

QUESTIONS?