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Simple Strat Blog

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The 5 Minute Guide to Driving Better Results on LinkedIn

LinkedIn is hot. And we mean, REALLY hot.

Not only is it one of the fastest growing social networks, but it’s delivering a whole host of value when it comes to B2B connections and influence. In fact, a recent study by Content Marketing Institute revealed that 91% of B2B marketers use LinkedIn to distribute content.

Posted on January 24, 2023

The Missing Voice in Modern Content Marketing (And How to Fix It)

The importance of content marketing is common knowledge: yes, businesses need to consistently publish valuable content if they hope to see success. But there's a catch. 

Posted on May 03, 2022

How to Become a Thought Leader with These Proven Content Ideas

Can anyone be a thought leader? The short answer is yes.

Posted on February 06, 2020

6 Things You Can Learn From Industry Experts to Become One Yourself

Ever wonder how a thought leader becomes a thought leader? So have we. And the one thing we know for sure: It doesn’t happen overnight. It takes hard work, dedication, and perseverance – and sometimes even a dash of luck.

Posted on January 23, 2020

How to Write Your Personal Brand Statement (use these formulas)

Hundreds of times in your professional life, you're going to be asked -- "So, what do you do?"

Not knowing the answer to this powerful question can make or break your first impression with another person.

Posted on April 19, 2019

21 Thought Leadership Quotes Every CEO and Marketer Should Know

Read some of our favorite quotes to get an inside look on thought leadership from the people who have been in your shoes, from CEOs and company advisors to thought leadership experts. For further reading, check out our ultimate guide to thought leadership, or our list of thought leadership tactics.

Posted on April 09, 2019

How to Be a Guest on a Podcast (As Told by Memes)

Podcasts have been called a lot of things.

The new radio. The future of blogs. The new book. 

While the lasting impact of podcasts is still unknown, they’re a great tactic to build your thought leadership. Forbes said as much in 2017 when they said that, “Getting featured on TV or publishing a book still serve as gold standards for having achieved expert status, but podcasting has made it...

Posted on April 03, 2019

The All-Encompassing List of Thought Leadership Tactics

If thought leadership is the destination, you need an engine to drive you there. This article covers the long list of possible tactics to power your thought leadership, both personally and for your company.

Posted on March 27, 2019

14 Little-Known Secrets to Growing a Thought Leader Brand on LinkedIn

It’s easy to find blogs about building your presence on LinkedIn. Post! Add articles! Network and add people!  

But we’re shooting a bit higher here. Rather than telling you the basics, here are a few little-known secrets to help you break through the noise. 

Posted on March 19, 2019

3 Influential Women and Their Personal Brands (with Examples)

What do powerful leaders in well-known companies have in common?

Posted on March 12, 2019
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