Simple Strat Blog

Simple Strat Blog

Sales Tips: 3 Things You Need to Be Successful At Sales

If you do a quick search for "sales tips", you'll get more than 1.5 million results. Whoa. It's safe to say there's a wealth of information out there for how to get better at sales, whether you're in sales or not.

Posted on March 19, 2018

Tagged Sales, Sales Tools

The Top 5 Free Sales Tools in the HubSpot CRM

CRMs can be amazing tools for salespeople and marketers. But they can also be a huge pain.

It’s all about how you use them.

We see a ton of companies who use their CRMs only to store customer information, and many don’t even do that well. Your CRM shouldn’t be a big messy database that sucks up all your time and gives you an anxiety attack every time you open it.

Posted on February 20, 2018

Building Buyer Personas: Interview Questions, Examples, and Template

As marketers, our lives get easier when we know more about our ideal customers. The more we know about them, the easier it is to communicate with them, offer value to them, and sell our products and services to them.Buyer personas are an awesome tool for ensuring that we have all the information we need, and organizing that information in a way that's easy to understand. Essentially, buyer...

Posted on January 23, 2018

Tips for Building Rapport in Sales by Using Video

Building rapport is all about being authentic and human.

By definition, rapport is “a relationship marked by mutual understanding and trust.” Establishing those kinds of relationships is what sales people have been trying to do for years, with varying degrees of success. But in this digital, global world, we can’t rely on the same rapport-building tactics that worked for them just a couple...

Posted on January 04, 2018

The Guide to Adding Video to Your Sales Process... And Killing It

Are you sending videos to your prospects? Not those sexy videos that your marketing team or ad agency put together, we’re talking about raw, real videos of you talking on camera.

If you are, you’re way ahead of most salespeople out there – and your commissions probably reflect that. If you’re not, don’t worry. There’s still time to add video to your sales process, but not much. Video isn’t the...

Posted on December 07, 2017

Building A Better Sales Funnel with the Power of Video

What if you had a chance to nearly double your sales? Well, there’s one way you can. According to a recent study cited by Adobe, online shoppers are 1.81 times more likely to buy when they view a demo video.

Now we aren’t saying that you can just throw a video on your website and get twice as many sales, but we do know that the stat above is just one of many that prove the need for video in...

Posted on November 14, 2017

Marketing Collateral: The Ultimate Guide

When we’re talking about marketing, things can get kind of buzz-wordy. Marketing collateral. Landing pages. Audience personas. Ever feel like you need a guide to walk you through these things?

Introducing the Ultimate Guide to Marketing Collateral. In this article, we take the most common types of marketing collateral and define them - what they are and when to use them. We'll also show you...

Posted on February 14, 2017

Should I hire a marketing agency?

Hiring a marketing agency can seem like a dooming task that involves a lot of red tape and scary contracts. In reality, it’s just meeting with a few cool people (our judgement may be biased) over a cup of coffee and talking about your business’ successes and challenges.

Every business wants to be the best they can, but sometimes there’s just one piece missing. Over our cup of joe, we’ll...

Posted on January 13, 2017

Top Sales Tips From a National Sales Expert

When working on marketing strategy and planning, you inevitably find yourself talking about sales and sales tips. After all, that's what marketing leads to, right?

To provide additional value in this area, we decided to sit down with a national sales expert. Well, actually, we tweeted him a request, and then we skyped the interview. But you get the idea.

Posted on December 02, 2016

How to Attract Customers to Your Business

No matter how great your idea is, you need customers in order to survive. In fact, many statistics show that failure of market/product fit is one of the leading reasons why startups fail. Near the top of that list you’ll also find inability to sell, along with cash flow issues — both of which can be redeemed if you have the right customers paying you for your product or service.

Posted on December 26, 2015

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