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Simple Strat Blog

Simple Strat Blog

5 Benefits of Video Marketing

96% of B2B organizations use video in some capacity in their marketing campaigns. 73% of which report having positive results to their ROI.

Video is no longer an option when it comes to your campaigns, but a necessity. This is the one time where you should cave to peer pressure and do what everyone else is doing. 

Don’t just take our word for it though. We’ll show you how video can increase...

Posted on May 04, 2017

Behind the Scenes on How to Record a Video on iPhone

 “Video content is a necessity, but it comes at a cost.” NOT TRUE. Some businesses can afford a $7,500 camera and equipment setup, but what if I told you that you could create nearly the same quality videos for about $600?

That’s right, create high-quality video marketing content for a fraction of the cost by using your iPhone. Yep. You can and we’ll show you how to record a video on iPhone...

Posted on May 02, 2017

Why You Should Include Video in Your Email

Video marketing is taking the industry by storm and it’s here to stay. You see it in your social feed -  we’re not the only ones who get stuck on those cooking videos - but why stop there?

Video is a great way for people to digest information. It drives engagement on social media but it can do more. Using video in your email can boost your click rates and is an excellent way to delight your...

Posted on March 13, 2017

Marketing Collateral: The Ultimate Guide of Definitions and Examples

When we’re talking about marketing, things can get kind of buzz-wordy. Marketing collateral. Landing pages. Audience personas. Ever feel like you need a guide to walk you through these things?

Introducing the Ultimate Guide to Marketing Collateral!

In this article, we take the most common types of marketing collateral and define them - what they are and when to use them. We'll also show you...

Posted on February 14, 2017

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