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Simple Strat Blog

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Ali Schwanke

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Recent Posts

Convert More Leads with A/B Testing in HubSpot Sequences

HubSpot Sequences have always been a go-to tool for Sales Pro and Enterprise-level users. But let's face it, figuring out the perfect subject line, message body, or personalization tokens has always been a challenge, or even a guessing game—until now.

Posted on August 30, 2023

What is ChatSpot AI and How Can It Help Drive Sales?

Does prospecting feel like a never-ending scavenger hunt across various sales tools? It can be a frustrating and inefficient way to work. The constant switching between platforms and consolidating data not only disrupts your focus but also eats up valuable time that could be better spent on engaging with potential clients.

Posted on August 28, 2023

HubSpot Tutorial for Beginners: Everything You Need to Know

HubSpot is a powerful vehicle for driving business growth: it can make your team faster and more profitable, and can smoothly replace that carelessly cobbled collection of platforms you used to call a tech stack.

But with so many tools packed in, HubSpot can be overwhelming. Whether you're new to HubSpot or you just need a refresher, we created a guided tour through the platform, so you know what...

Posted on August 02, 2023

Tagged HubSpot

Using Content for Top-of-Funnel Marketing (Plus Examples)

What does your content have to say? Does it answer your audience’s most burning questions? Does it bring them value after they read, watch, or listen to it?

Delivering value via content is especially important at the beginning of the customer journey — when prospects are just getting to know you and learning how you can solve their problems.

Posted on July 12, 2023

HubSpot Lead Scoring 101: Finding Quality Leads

You’ve heard the old adage: quality over quantity. You might have a torrent of leads coming in, but the excitement fades quickly when few are actually turning into paying customers.

Posted on June 13, 2023

Tagged HubSpot

When to Use Marketing Emails versus Sales Emails in HubSpot

Your business is growing, and you're exploring the vast ocean of opportunities that HubSpot offers to help you engage with your customers effectively. But if you’re like many users, you may find yourself confused about the different email types nested in different sections of HubSpot. 

Posted on April 11, 2023

The Ultimate Guide to Podcast Marketing for B2B Companies

Podcasts can help your business connect with your target audience in a unique and engaging way. By providing valuable and informative content, you can build a loyal listenership, raise brand awareness, generate leads, and drive business growth. 

Posted on March 20, 2023

Simple Strat Soars to Top 1% of HubSpot Agencies Nationwide

Simple Strat, a marketing and sales firm that helps you get more out of HubSpot, is blazing their own trail to the peak of partnership recognition. The 2022 Partner of the Year rankings qualify partners that joined the HubSpot Solutions Partner Program prior to January 1, 2023 and are still active and in good standing at the time the final awards are evaluated. Out of almost 3,000 partners,...

Posted on February 02, 2023

The 5 Minute Guide to Driving Better Results on LinkedIn

LinkedIn is hot. And we mean, REALLY hot.

Not only is it one of the fastest growing social networks, but it’s delivering a whole host of value when it comes to B2B connections and influence. In fact, a recent study by Content Marketing Institute revealed that 91% of B2B marketers use LinkedIn to distribute content.

Posted on January 24, 2023

How to Use HubSpot Playbooks for your Sales Team

Do you wish your sales reps collected more consistent information in their discovery calls? Or that your sales team had a consistent, up-to-date place to find the questions they need to ask for a call?

Posted on January 17, 2023

Tagged HubSpot

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