Think back to group projects in school. Maybe, like me, you’ve been actively working to blot those from your brain. But humor me.
It probably comes as no surprise that all of us here at Simple Strat love HubSpot. We use their tools for our own business, help organize the Omaha-Lincoln HubSpot User Group, and are a certified HubSpot Partner Agency.
So you've decided to purchase HubSpot to grow your business?
That's a big decision, but a good one.
Now comes the next tricky question. How should you get started with HubSpot and learn how it all works?
According to research done by HubSpot, 55% of marketers say that blogging is their top inbound priority and 43% of people admit to skimming blog posts. For most of us, blogging is simply a way for us to put our content out for the world to see. Keeping this in mind, you’ll notice there is a ton of competition and not a lot of people that are thoroughly reading blog posts. So, how do you write...
Want to know the weirdest thing about the Inbound 18 conference in Boston last week?
The world of manufacturing is extremely competitive and ever evolving.
Yet, while many manufacturers have leveraged technology in the manufacturing process itself, relatively few have transitioned their marketing into the digital realm.
But that’s changing quickly.
In talking with hundreds of business owners over the years, there’s one question that continues to come up. Especially in today’s world where it feels like marketing is changing so fast, consumers are in the driver’s seat, and it’s easy to pour money into things that fall flat.
If you’re reading this article, you’re probably no stranger to the sales funnel.
The sales funnel is a pretty easy concept -- lots of people come in as leads at the top, they go through a series of steps, and a few people drop out the bottom as customers. Easy, right?
Where it gets a little murky is how you classify people as they move through the funnel. This is where we start to hear terms...
Despite all of the ways to promote your content online, there is still one silver bullet if you can manage to track it down.
If you're reading this article, it’s safe to assume that you know some SEO basics. And you likely understand the correlation between SEO and organic traffic to your website.
You're blogging regularly, selecting the perfect keywords, optimizing the title, body, and image. Yet, you’re still having trouble climbing to the first page on Google.