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Simple Strat Blog

Simple Strat Blog

Get the Most People to Your Gym Events with Facebook Events

Interested. Going. Buy tickets. You’re probably thinking, “Where else have I seen these options?”  On your Facebook timeline.

These options show up when you’re scrolling through Facebook and an event pops up. Inevitably you click one of the options.  

But then again, you might be thinking, how did that event even pop up on your timeline? And how do you get people to do that with your events?...

Posted on April 05, 2017

Social Media and the Fitness Industry: Statistics You Need to Know

55 million. That’s how many people belong to a health or fitness club according to a recent study. This is roughly 7 times the number of people living in New York City (8.4 million residents at the last census).

So what’s the best way to for your health and fitness brand to reach all those potential customers? Well, according to the numbers, social media is a great place to start.  

We looked...

Posted on April 05, 2017

7 Health Club Marketing Tips to Get Gains on Facebook

Whether you're just starting to manage a Facebook page to market your health club or you're looking for ways to up your game, you've come to the right place. Let's be honest, getting your health club's Facebook page to actually drive revenue to your gym is tough work these days. Gone are the days where Facebook was free and easy.

Over the past few years, Facebook has made quite a few changes...

Posted on April 05, 2017

How Your Brand Can Benefit from the Rise of Social Fitness

The days of fitness being considered a private matter are over. At least for an increasing number of people, especially millennials and younger generations.

From Sunday-night meal prep photos on Facebook to #gymlife selfies on Instagram, people are now talking about their fitness to their friends, and sometimes strangers. They’re sharing pounds lost and even calories tracked through apps like...

Posted on April 05, 2017

26 Free Resources to Sharpen Your Marketing Mind

Marketing is an ever-changing environment. It’s an industry that allows you to learn something new every day (whether you want to or not!). To some, this may seem like an uphill battle.  But to us, it’s a way to grow as marketers and strategists.

To help you sharpen your knowledge and level up your game, we’ve compiled a list of our favorite tools and resources. From podcasts and books to...

Posted on October 31, 2016

Resizing Images for Social: How one size fits all

Adding pictures to any of your social media posts is a must. Getting the right size for all of your pictures can take time and if you’re like the rest of us, there’s not a whole lot of that lying around. Sprout Social is a norm in the marketing world and they are about to make your life even easier when it comes to social media sizes and cropping.

Posted on September 16, 2016

Tagged Social Media

Make Yourself Insta-Worthy

IG. Insta. Do it for the 'Gram. No matter how you say it, Instagram is a one of the hottest social media channels.

This particular social media channel gives you a great opportunity to engage with followers, customers, and prospective clients. We love it because it's clean and engaging - no links cluttering up the interface, ads are very well done and appear to like native content, and the...

Posted on August 19, 2016

Social Media Time-Saving Tips and Tricks

The average person checks their Facebook, Twitter, and other social media accounts 17 times a day. We're seriously obsessed - at this rate, at least once every waking hour. For those of us whose job includes social media for business, it's even more than that.

Most businesses have multiple social media accounts. So, we’re here to give you some social media tips and tricks to make time...

Posted on August 04, 2016

Tagged Social Media

The Inside Scoop on Using Instant Replies on Your Facebook Page

Facebook Messenger Instant Replies is one of the many new tools, apps and software introduced into the marketplace lately. In working with our clients, we know that many small businesses utilize Facebook to market their business. Which is why we’re excited to share with you this new(ish) feature.

Posted on April 08, 2016

Tagged Social Media

Pinterest for B2B Marketing

Should I use Pinterest for B2B marketing?

This was the question at hand for the February IABC luncheon.

However, we think it's the wrong question. It's almost like asking....should I use the treadmill or the stair stepper at the gym?

Both will burn calories. Both can contribute to a weight loss goal. But without knowing what you want to achieve, the answer is not as straightforward.

Posted on February 19, 2016

Tagged Social Media

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