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Simple Strat Blog

Simple Strat Blog

Building A Better Sales Funnel with the Power of Video

What if you had a chance to nearly double your sales? Well, there’s one way you can. According to a recent study cited by Adobe, online shoppers are 1.81 times more likely to buy when they view a demo video.

Now we aren’t saying that you can just throw a video on your website and get twice as many sales, but we do know that the stat above is just one of many that prove the need for video in...

Posted on November 14, 2017

5 Super Simple Ways to Add Live Chat to Your Website for Free

People come to your website for many reasons. Maybe they want to buy from you, they might need help with a product or service they’ve already purchased, or perhaps they’re just browsing. But regardless of why they’re there, you have an opportunity to engage with them and give them a great experience with live chat.

Posted on August 01, 2017

Marketing Collateral: The Ultimate Guide

When we’re talking about marketing, things can get kind of buzz-wordy. Marketing collateral. Landing pages. Audience personas. Ever feel like you need a guide to walk you through these things?

Introducing the Ultimate Guide to Marketing Collateral. In this article, we take the most common types of marketing collateral and define them - what they are and when to use them. We'll also show you...

Posted on February 14, 2017

Top Sales Tips From a National Sales Expert

When working on marketing strategy and planning, you inevitably find yourself talking about sales and sales tips. After all, that's what marketing leads to, right?

To provide additional value in this area, we decided to sit down with a national sales expert. Well, actually, we tweeted him a request, and then we skyped the interview. But you get the idea.

Posted on December 02, 2016

Paper samples, wimpy cards, and other tips from Eagle Printing

When the printer asks you what type of paper you’d like for your business cards, the typical reaction is something like this: “Oh, I don’t know. Something thick that feels nice when you touch it.”

While that doesn’t mean much to the average person, to a printer, this is an entry into the world of papers, weights, and finishes. And this is the kind of thing that lights our fire.

Posted on October 14, 2016

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