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Simple Strat Blog

Simple Strat Blog

The Ultimate Guide to Referral Marketing: Ideas, Examples, and Advice

Can you name the last time you tried something new without being told about it by a friend? 

It’s probably been a while. Even in today’s world, referrals are a huge factor in the buying process. We seek out what our peers are saying and use that information in our buying process. 

From encouraging your customers to review your products to including them in referral programs, there’s a variety...

Posted on September 13, 2017

8 Instagram Theme Ideas to Make You Insta Awesome

Instagram themes are a great way to stand out from the rest of the feeds on Instagram. They give all your posts a cohesive look and feel, helping you to create a cohesive personal brand aesthetic. While a theme isn’t always noticeable in your followers’ feeds, once they click on your awesome photo, they’ll get to your profile and go, “Whoa.”

Of course you still want strong content to post, but...

Posted on August 24, 2017

How To Make Health & Wellness Ads Pass Facebook Ad Guidelines

Advertising on Facebook is more than just boosting a post. Just boosting posts is like getting a brand new iPhone but only using it to make phone calls. What we’ll focus on is taking your social media ads to the next level with these Facebook ad recommendations. 

Facebook isn’t free-game anymore. To be successful on Facebook today, ads have to be a part of your strategy. And, if you aren’t...

Posted on August 03, 2017

What is marketing?

That’s a tough question to answer. 

Why?

Because everyone has a different definition of marketing – one that’s typically defined by an individual’s experience with products or services, such as a Target ad or a radio commercial for an upcoming concert.

Posted on July 05, 2017

Use Inbound Marketing to Boost Your Market Awareness

“Just do it”

“I’m loving it”

“Think different”

“The quicker picker upper”

When you hear any of those taglines you can almost instantly picture the brand that they go with. That is market or brand awareness.

Posted on June 29, 2017

How to Use Video to Move Leads Through the Sales Funnel Stages

Most of us in marketing and sales are after one thing: more closed sales. Oh, and if we could get that additional revenue without adding to our crazy workload or tight marketing budget, that would be nice too right?

Well, leveraging the power of video is one way to make that happen. By creating video content that is strategically designed to move your leads through the sales funnel, you can...

Posted on June 27, 2017

5 Benefits of Video Marketing

96% of B2B organizations use video in some capacity in their marketing campaigns. 73% of which report having positive results to their ROI.

Video is no longer an option when it comes to your campaigns, but a necessity. This is the one time where you should cave to peer pressure and do what everyone else is doing. 

Don’t just take our word for it though. We’ll show you how video can increase...

Posted on May 04, 2017

How Your Brand Can Benefit from the Rise of Social Fitness

The days of fitness being considered a private matter are over. At least for an increasing number of people, especially millennials and younger generations.

From Sunday-night meal prep photos on Facebook to #gymlife selfies on Instagram, people are now talking about their fitness to their friends, and sometimes strangers. They’re sharing pounds lost and even calories tracked through apps like...

Posted on April 05, 2017

Why You Should Include Video in Your Email

Video marketing is taking the industry by storm and it’s here to stay. You see it in your social feed -  we’re not the only ones who get stuck on those cooking videos - but why stop there?

Video is a great way for people to digest information. It drives engagement on social media but it can do more. Using video in your email can boost your click rates and is an excellent way to delight your...

Posted on March 13, 2017

Accelerate your marketing -- How deadlines drive results

Did you know you should be using kinetic energy in your business? Wait, is this science class or a Simple Strat blog post? Both, well for today anyway.

Posted on February 27, 2017

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