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Simple Strat Blog

Simple Strat Blog

Tyler Sprunk

Tyler Sprunk leads our marketing and strategic partnership efforts at Simple Strat. He uses his experience in running his own agency and his passion for helping business owners fulfill their dreams to help us and our clients grow.
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Recent Posts

Tips for Building Rapport in Sales by Using Video

Building rapport is all about being authentic and human.

By definition, rapport is “a relationship marked by mutual understanding and trust.” Establishing those kinds of relationships is what sales people have been trying to do for years, with varying degrees of success. But in this digital, global world, we can’t rely on the same rapport-building tactics that worked for them just a couple...

Posted on January 04, 2018

The Guide to Adding Video to Your Sales Process... And Killing It

Are you sending videos to your prospects? Not those sexy videos that your marketing team or ad agency put together, we’re talking about raw, real videos of you talking on camera.

If you are, you’re way ahead of most salespeople out there – and your commissions probably reflect that. If you’re not, don’t worry. There’s still time to add video to your sales process, but not much. Video isn’t the...

Posted on December 07, 2017

6 Factors That Will Affect Your Video SEO in 2018 and Beyond

People watch over a billion hours of video a day on YouTube. That's over 100,000 years' worth of video watched every single day.

Posted on November 27, 2017

Building A Better Sales Funnel with the Power of Video

What if you had a chance to nearly double your sales? Well, there’s one way you can. According to a recent study cited by Adobe, online shoppers are 1.81 times more likely to buy when they view a demo video.

Now we aren’t saying that you can just throw a video on your website and get twice as many sales, but we do know that the stat above is just one of many that prove the need for video in...

Posted on November 14, 2017

Why Top Marketers are Using Facebook Groups for Business

As a business, it can be hard to interact and collaborate with others.

We’re all busy. Not everyone has time for workshops, meetings, or even a quick phone call.

You may find yourself saying, “If only there was a way to interact with other organizations without having to wade through all the other social media posts and market my company at the same time...”

In fact, there is.

Posted on November 06, 2017

Tagged Social Media

How to Leverage HubSpot's New Tool: Stop Hiding Your Best Content

One of our favorite perks of being a certified HubSpot Partner agency is that we get early access to their newest features and tools. Over the summer, we got to play with the new HubSpot Content Strategy tool and we’re in love. 

The Content Strategy tool is a part of the marketing platform. But, while the tool itself is pretty cool, the best thing about it is what it represents. With the...

Posted on October 03, 2017

One Marketing Plan Outline to Rule Them All

To grow your business, you need a marketing plan. This includes information about your audience, visuals, messages, products or services, goals, strategies, and tactics. 

Posted on October 03, 2017

5 Super Simple Ways to Add Live Chat to Your Website for Free

People come to your website for many reasons. Maybe they want to buy from you, they might need help with a product or service they’ve already purchased, or perhaps they’re just browsing. But regardless of why they’re there, you have an opportunity to engage with them and give them a great experience with live chat.

Posted on August 01, 2017

A Beginner's Guide to Making a Facebook Chatbot with No Coding or Cash

How many times have you heard someone complain about not being able to talk to a person when they call their cell phone company or how long they waited to hear back from a customer service email? We all know that consumers today are looking for open, fast, and personalized communication with the companies they do business with.

In a perfect world, we’d all be able to get ahold of any company...

Posted on July 25, 2017

Tagged Social Media

A Trick to Get More Facebook Page Likes without Spending More Money

Facebook page likes are often referred to as a “vanity metric.” Something that looks nice on paper but doesn’t actually affect the bottom line. We disagree.

Page likes can portray credibility, be useful when creating target audiences for Facebook ads, and help your organic posts get more reach. 

With that said, page likes are weak indicators of buying intent. In other words, just because...

Posted on July 18, 2017

Tagged Social Media

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